Art Buyer Magazine

Sandy Gervais

Company category: Art licensing

An eclectic collection of artwork and designs are jazzed up with current, high-energy colours, creating a harmonious blend of modern and traditional - the trademark of designer Sandy Gervais. She doesn’t have a signature “look” – many of her patterns are wildly different. What Sandy has is a signature style. “I like people to look at my designs and see a little piece of me…to know this came from Sandy Gervais.”

“An A in art class doesn’t make you an artist,” warned Gervais’ guidance counselor. She quickly proved him wrong. She’s been sharing her talent and her vision ever since.

For over fifteen years Sandy has been a top designer for Moda Fabrics; her hand-painted artwork is behind some of Moda’s most successful lines. Bringing her signature look to countless lines of fabric has become a passion of Sandy’s. “Designing for Moda allows me to partner with an unbelievably talented team. I have the freedom to create amazing designs and explore an incredible colour palate.”

Designing fabric allows Sandy to explore a medium you can touch, you can feel and that you can enjoy. She continues to add that tactile aspect into every one of her designs, and now you can apply that same feel to your products. Her colours can be heard and the patterns make viewers want to sing and dance. She takes these sensations and weaves them into every one of her available designs.

As the pages of the calendars change, so do Sandy’s designs. Seasonal designs – like Sandy’s new line, Reindeer Games – add a new twist to Christmas decor and wrapping paper. A fresh, sunny design breathes new life into table linens or even an umbrella. Her non-seasonal collections run the gamut from folk-inspired to downright funky.

Sandy’s hand-painted designs are digitised and translate well onto a variety of products and offer limitless applications – kitchen and home accessories, clothing, rugs, bedding, gift wrap and, going back to her roots, even greeting cards. Her new lines – Giddy, Lollipop, Sassy, Fresh Squeezed are no different. Even the names stir the imagination. Sandy succeeds again, turning treasured ideas into inspired designs.

A blank slate can be a daunting foe, but it doesn’t have to be blank, boring or dull. By licensing artwork designed by Sandy Gervais and partnering it with the clean canvas of your product, an innovative, exciting result can be achieved. The combination of that energy and innovation? It brings your product to life and an entirely new dimension to your brand, and that translates to sales.

Her long-standing, successful collaborations with companies like Moda illustrate Sandy’s commitment to her licensing partners. Her powerful, creative patterns enhance your brand, integrate seamlessly into any creative marketing strategy, deliver energy to products and ultimately drive sales.

From expressive and wild, to elegant and tailored, sophisticated to Bohemian, Sandy’s designs are never dull…never boring.

+1 515 295 5519
sgervaisstudio@mchsi.com
www.sandygervais.net

                                           


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